Undergraduate Program

Concentrations

The human communication concentration is composed of interpersonal, small group, and organizational communication courses. This concentration focuses on interaction among people in a variety of contexts. Graduates with this concentration have typically pursues careers in management, training and development, sales/marketing, or human resources.

The intercultural communication concentration focuses on communication within and between cultures. The diversity of our faculty in this program assures that our students will examine these relationships from human, mass, and rhetorical perspectives and learn to apply quantitative, qualitative, and critical frames in their analysis.

The mass communication concentration integrates print and electronic media courses. Our goal is for our students to be comfortable with a broad range of media and able to package various media forms to achieve goals. Our mass communication graduates can be found in virtually any media outlet in the Inland Empire as well as throughout the L.A. basin.

The public relations concentration aims at providing students with the theoretical knowledge and application necessary to succeed in the professional field of public relations. Ethical standards and practices are highlighted for a successful PR practice. Students with a degree in public relations work for governmental, non-governmental (not-for-profit), and for-profit (corporate) organizations, in addition to public relations firms.

The rhetoric and public argumentation concentration employs critical perspectives to analyze communication processes particularly as they involve symbols and symbol systems. This concentration is very popular among students preparing for law school or graduate degrees in communication.